Alitura Group
Media & Press
Everything a journalist, producer, or event team needs to write about or feature Natasha Broxton and Alitura Group, in one place.
Alitura Group at a Glance
Short Bio
Natasha Broxton is the Founder and CEO of Select Auto Parts & Sales, Milwaukee's only fully indoor, Black and woman owned automotive recycling facility, and the founder of Alitura Group, an AI modernization consulting firm built on 14 years of real operational proof.
Google has featured her twice for implementing AI inside her own 125,000 sq ft operation. In 2026, she was a featured panelist at the U.S. Chamber of Commerce Foundation's Building Resilience Conference alongside Verizon, spoke at the Applied AI for Distributors Conference, and was named a Tory Burch Foundation Fellow and a V-200 Honoree. She is a Goldman Sachs 10KSB Alumni and U.S. Chamber CO-100 Honoree.
Full bio, short bio, speaker bio, press bio, and grant bio are all available in the Press & Media Kit above.
Featured by Google, Twice
Portraits of AI Across America — Wisconsin
Google selected Select Auto Parts & Sales to represent the state of Wisconsin in their AI Public Policy Stories series, one business chosen per state. This is the origin story: the recognition that led directly to founding Alitura Group. In 2026, Google featured her again in its national Small Business Bulletin during National Small Business Week.
Awards & Recognition
U.S. Chamber of Commerce CO-100 Honoree
Select Auto Parts & Sales, founded and led by Natasha Broxton, was named one of the top 100 small businesses in the United States by the U.S. Chamber of Commerce.
Tory Burch Foundation Fellow
Natasha Broxton was named a 2026 Tory Burch Foundation Fellow, a national program recognizing women entrepreneurs for leadership, business growth, and community impact.
2026 V-200 Honoree
Named a 2026 V-200 Honoree in the Visionaries V-List Entrepreneur Awards, selected from nearly 1,000 applicants nationwide.
Goldman Sachs 10,000 Small Businesses
Alumna of the Goldman Sachs 10,000 Small Businesses program, a national business education initiative for high-growth small business owners.
Google Portraits of AI — Wisconsin
Selected by Google to represent Wisconsin for practical, operator-led AI adoption inside a real business operation.
Read the feature →U.S. Chamber Building Resilience Conference
Featured panelist at the U.S. Chamber of Commerce Foundation's Building Resilience Conference in Washington, D.C., alongside Verizon, May 2026.
Press Coverage
Selected coverage of Natasha Broxton's work in AI modernization, operator leadership, and business growth.
Full archive, including regional and earlier coverage, is available in the Press & Media Kit folder.
Podcast Appearances
Press Resources
Headshots, logos, full bios, and press coverage, ready to download.
Need an Interview, Commentary, or Assets for a Story?
For interview requests, commentary, or press assets, email hello@alituragroup.com, or open the full kit below.